How many hats are you wearing today - Social Media Manager, SEO Specialist, Content Writer, Financial Advisor, Bookkeeper? Your closet must be brimming with the many titles you wear each day.
But hey, if you run your own small business, juggling hats is just one of the perks. Right?
Or is that just what everyone has told you?
You’ve got your hands in every aspect of your business, but are you slowly losing sight of the reason you started it in the first place?
Are you tired, burnt out, unmotivated and losing the passion that got you here?
Are you running out of time in the day to do the things that really bring you joy?
If so, there’s no doubt about it - you need help.
There are many tell-tale signs for needing to hire a marketing agency.
On one hand, your business could be excelling in the market - exceeding your expectations and creating more work than you have time for.
On the other hand, you could be grasping at straws - unable to find good leads in today’s changing digital landscape.
Whether flourishing or struggling, one thing is obvious - you can’t keep doing it all on your own.
And thankfully, you don’t have to!
Hiring a marketing agency can:
Still not sure whether a marketing agency is something you need to invest in? Keep reading! Below are 5 reasons why hiring a marketing agency might be the best decision for your business right now.
Not being able to keep up with increasing demand can be a good thing! It means your business is growing. But it also means that it’s time for you to grow with it.
Have you noticed a lack of internal resources recently? Not having the available time or manpower is a dead giveaway that you need some help.
A Marketing Agency Can Help You:
It’s easy for marketing to go on the backburner when you’re trying to keep up with things that offer immediate ROI (return on investment). But if you don't work on things like brand reputation, lead generation and website traffic, your business can quickly lose momentum.
Hiring a team of marketing experts can help keep marketing a top priority while freeing up your own time to do the things you love!
Are your results failing to match up with your projected progress? Have your marketing efforts fallen flat?
Marketing is constantly evolving, especially in the last two years. Small businesses have had to continually pivot just to keep up with the changing marketing landscape.
Has your business made the necessary changes to adapt to the changing landscape?
A Marketing Agency Will:
The result? Measurable and actionable results!
Is your sales team coming back to you less-than-impressed? Your marketing efforts may have gotten the traction you wanted, but if it’s with the wrong people, you’re wasting both your sales team’s time and your marketing dollars.
Instead of taking a shot in the dark with your marketing, you should know:
A Marketing Agency Will Work With You In Creating:
Imposter syndrome or unqualified?
You may have become a true “jack of all trades”, but as we’ve all heard, a jack of all trades is typically a master of none. You don’t need to do everything yourself!
As an entrepreneur, you hear the term ‘imposter syndrome’ quite a bit. Those feelings of inadequacy are all too common for big dreamers and doers. But, there is a difference between having imposter syndrome and not having the necessary expertise to do a job well.
Are you amazing at photography, but lack the skills needed to build a high-traffic website?
Are you an exceptional baker, but lack the knowledge needed to showcase your talents on social media?
Are you a trained massage therapist, but lack the education needed to write and optimize high-converting content?
You started a business so that you could do the thing you love. The thing you’re really, really good at. But to make a successful business, there are many shoes that you need to fill.
A Marketing Agency Has:
All of which are going to give you:
a) The freedom you need to do the things you’re good at, and
b) Peace of mind knowing that the rest is in good hands.
Have your sales come to a grinding halt, regardless of booming interest in your product? Are you unknowingly using outdated marketing tactics, selling to the wrong people or using the wrong platform(s) to showcase your product?
A Marketing Agency Brings:
This boost of fresh creativity, knowledge and experience can launch your business forward!
As a small business ourselves, we understand both burnout and growing pains. It’s these moments of discomfort that encourage us to lean into the next season of our business. Without them, we would miss out on some incredible opportunities!
Are you looking for a local marketing team in the Quinte region to help grow your business this year? Get in touch with our team at OSM!
You can reach us at 613-969-0626 or learn about our Digital Marketing Services HERE!